"Creativity is intelligence having fun."
– Albert Einstein
Hi, I’m Erica Rai.
I didn’t realize what I wanted to “do” for my career until I was a junior in college and took a graphic design course. Then it hit me. After spending a few hours in Photoshop, I was hooked. I spent 12 hours a day in the graphics lab designing brochure layouts, cd covers, diving into interactive media, you name it. I loved it, I still do. And now, many years later, (but who’s counting) I’m still passionate about design and love to be a hands on creative executor, as well as a creative director, leading design teams.
When you love something, it’s not work, it’s fun. I’ve worked at several agencies over the years, as a design producer, a creative director, and I’ve owned my own agency for 8 years. I’ve had exposure to all sides of the business. The good, the bad, and the…let’s say challenging. But what remains true is my passion for design and helping brands succeed in whatever capacity and business goal they are looking to achieve.
Let’s partner and make beautiful things for your brand.